ionostorm

ionostorm™ is a collaboration between ionoco and Content Guru and provides a unique new end-to-end mass viewer participation solution. ionostorm combines Content Guru’s storm™, the Deloitte-audited mass interactive communications platform, with ionoco’s graphics technology, which provides visually stunning and robust 3D on-screen graphics. The two companies’ systems are fully integrated, tested and operational.

End-to-end solution

ionostorm™ combines stunning visual drama with compelling interactive capabilities, backed by rigorous and proven management and control. It delivers unprecedented creative possibilities to format creators, production companies and broadcasters, unlocking profitable new revenue streams from viewer participation TV programming.ionostorm

  • End-to-end solution for game shows and quizzes; competitions; call TV;
    voting and real-time opinion polling; sports fanzine shows and other
    phone-in programmes
  • Real-time impact; track and dramatise responses as they happen, and drive more reaction from less responsive segments                   
  • Easy integration with any format, with vast creative possibilities in stunning 3D
  • Multi-channel interaction, including, voice, SMS, web and mobile

content guru

Content Guru operates the storm™ mass interactive communications platform, co-owned with Cable&Wireless.
Its huge capacity and ability to connect with almost any device or network have made it the platform of choice for a variety of blue chip and public sector clients. storm™ offers a wealth of interactive services that includes IVR, video-to-mobile, mobile Internet, multimedia messaging and micro payment.

The platform

Viewer participation television offers a critical source of new revenues for broadcasters and production companies whose traditional income base is under threat. To be successful, viewer participation programming depends upon some key factors:

  • Viewers must have absolute confidence in the system
  • The on-screen presentation must engage the viewer and drive response
  • The platform must support multiple digital channels of communication, and be  able to accommodate high volumes of traffic in very short periods of time
  • The platform must meet and exceed regulatory requirements

The formidable blend of ionologic™ and storm™ delivers these essential capabilities and much more.