P R E S S R E L E A S E
XX APRIL 2010
IONOCO CHOSEN TO POWER THE FRAME
FOR JULY AUGUST PRODUCTIONS AND ARMOZA FORMATS
International broadcast technology company ionoco today announced it has been selected as the preferred technology supplier for July August Productions’s new cross-platform reality show The Frame, which is being distributed by Armoza Formats.
The Frame follows eight couples from around the country who have the living space in their own homes reduced to one camera frame. There's just one rule: If you're out of The Frame, you're out of the game. Couples must compete against one another to win the hearts and attention of the nation's viewers and, ultimately, the grand prize.
ionoco has designed a fully-integrated apartment solution, featuring in-built redundancy and a compliance delay, which provides functionality for switching between PTZ video cameras, applying graphical data and controlling lighting and audio. The system is highly configurable and cost-effective, meaning ionoco can provide a solution to meet the budgets of different sizes of territories.
In the studio, ionoco’s fully-automated system acts like a studio-in-a-box, providing functionality to receive, cut and mix up to 8 simultaneous video feeds and overlay graphics. Computers running ionoco’s proprietary software platform ionologic control the system through a bespoke user interface.
The Frame includes bi-weekly or daily broadcasts on TV, alongside 24-hour online and mobile broadcasts plus social networking applications designed by Teewe Interactive. Armoza Formats is taking The Frame to MIPTV and pre-market deals have already been inked in several territories, including with a major French broadcaster where the show is in development.
Avi Armoza, CEO at Armoza Formats, said: "The Frame is an innovative and original new format reality show and ionoco’s technology is key to realizing its potential. ionoco is a leader in game show technology and knows how to meet the creative and technical needs of a complex project cost-effectively. We look forward to working with them in taking The Frame to TVs, computers and mobiles around the world."
Simon Ingram, Managing Director of ionoco, adds: “We’ve identified and integrated a range of cutting-edge technologies to build a bespoke and cost effective solution for The Frame that will enable broadcasters to show a screen split of eight mini screens via their website and other platforms, broadcasting everything that takes place in each of the couple’s homes. The Frame is a new genre of reality television and we are excited to be part of it.”
ionoco was recently nominated at the Broadcast Engineering Excellence Awards 2010 for its work with GTECH for Super Lotto – the new pan-Caribbean lottery game – which utilises ionoco’s TV2GO Web technology.
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NOTES TO EDITORS:
About ionoco:
ionoco is a world leading broadcast technology provider of game play, control and graphics systems for TV game shows, TV programs, channels and interactive TV. Their clients include production companies, broadcasters and lotteries, large and small, from all around the world.
ionoco’s solutions power many of the world's best known television productions and have been proven in thousands of TV shows and studios. Their proprietary software platform, ionologic, running on ionocore computers, is uniquely and quickly configurable, can be easily integrated into any third party equipment or software and has unrivalled functionality, including a stunning real time 3D graphics engine.
The company prides itself on its ability to add value to productions through the creative use of its technology and also on its ability to save costs in pre-production and in post. Its extensive resources mean they can quickly provide local solutions, then roll out and support formats worldwide while also providing low cost systems for run-throughs, demos and pilots. The ionoco team is constantly developing exciting new technologies, such as multipoint touch screens, motion capture, tilt sensors and green screens for new format ideas which showcase the power of ionologic.
ionoco is based in Winchester in the UK, with offices in Los Angeles, France and Israel and associates in Asia.
For further information, please visit http://www.ionoco.com or contact simon.ingram@ionoco.com.
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